The Nutritional Blueprint for Men & Women 40+

The Protein-First 21-Day Reset

Flush mid-life bloat, reactivate your metabolism, and drop unhealthy inflammatory weight.

The Protein-First 21-Day Reset e-book 58% Off
The Struggle Is Real

Biology, Not Willpower

If you're over 40 and feeling "flat," soft around the middle, or struggling to recover from daily activity, you aren't "just getting old." You are likely under-muscled and under-proteined.

As we age, our bodies face a biological hurdle known as anabolic resistance — we become less efficient at using the protein we eat to maintain our strength and energy. To stay lean, functional, and energised, you have to change the rules of the game.

Why I Created This

Structure That Actually Works

I kept hearing the same thing over and over: "I'm trying to eat well — but I still feel tired, sore, and stuck." Not because people weren't putting in effort, but because they were missing the structure that makes a difference.

So I created this 21-Day Protein-First Reset to simplify everything — a clear, practical way of eating that supports your energy, recovery, and results without overthinking every meal. No extremes. Just structure that works.

The Thrive Protocol Architecture

A Professional-Grade System

This isn't a restrictive diet — it's designed to turn your body back into a high-output metabolic engine.

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The Protein Prescription

Treat your muscle as a "metabolic sink" to clear blood glucose and shield against age-related loss.

14:10 Fasting Protocol

A circadian-synced window to trigger cellular repair and optimise insulin sensitivity.

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Gut Architecture

Protocols to diversify your microbiome and eliminate chronic "mid-life bloat."

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Strategic Snack Windows

Three tactical windows to crush 3:00 PM brain fog and prevent nighttime cravings.

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Movement Multiplier

Simple daily levers to "tell your food where to go" and accelerate fat loss.

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The 21-Day Tracker

A high-utility accountability tool to lock in your new biological habits.

The Complete Implementation Toolkit

Everything You Need to Start Today

FREE BONUS: 50 High-Protein Recipes (Value $19.00)

  • Chef-developed meals designed to trigger Muscle Protein Synthesis (MPS)
  • The 30g standard — recipes that meet the threshold required to move the needle
  • Busy-professional friendly: high-fibre, whole-food ingredients with minimal prep
The Total Bundle
  • 21-Day Protein-First Reset Blueprint ($44.95)
  • 50 High-Protein Recipe E-Book ($19)
  • 30g Protein "Fridge" Cheat Sheet (included)

Total value: $63.95

$63.95$27

Get the Reset + Free Recipes

NZ$27.00 · one-time · instant download

Nick
Driven by Biology. Built for Longevity.

I Don't Just Coach These Protocols — I Live Them

I'm Nick. As a Certified Nutrition Coach with over a decade of experience in Strength & Conditioning and coaching CrossFit, I specialise in strength and metabolic health for the 40+ demographic.

At 50, I'm in the best shape of my life because I stopped following "young man" fitness trends and started respecting my changing physiology. This 21-Day Reset is the exact blueprint I used to reclaim my own vitality — and the same starting point I use with my private coaching clients.

Don't Let 21 Days of Momentum Go to Waste

The Reset Proves It's Possible. The 12-Week Program Makes It Permanent.

Most men and women over 40 start a 'reset' and then drift back into old patterns because they lack the scaffolding of a true system. I built the 12-Week Strength & Energy Reset for those who are done with trial and error.

If you're ready for the professional standard, let's talk and see how my 1-on-1 coaching can help you build a body that will thrive.